​Feedback invited on Economic Development Strategy​


​31 January 2019

​Central Otago District Council is seeking public feedback on its Draft Central Otago Economic Development Strategy 2018-2023.

The purpose of the strategy is to identify where we can positively influence economic growth over the next five years and improve the economic, social, environmental and cultural well-being of Central Otago.

The vision is 'Central Otago is a place of dynamic business, creative innovative talent and where visitors come to experience our distinctive place – A World of Difference'. Below the vision are the pillars required to meet this vision.  Pillars provide the foundation for a vision and group objectives into work-streams. The four pillars for this strategy are:

  • Critical enablers – that ensure the district can grow and prosper through improving connectivity and infrastructure and being business friendly.
  • Distinctive places – that bring together and support a vibrant mix of activities. This includes developing affordable, accessible and attractive places and committing to protect, repair and enhance the landscape and environment.
  • Smart adaptation – future focused and flexible behaviour and practices. The key focus of this pillar is to support diversity of age, skills and activities & becoming a smart, progressive and collaborative district
  • A productive and progressive environment through increasing prosperity equitably across the district and driving the visitor economy.

An action plan, that will sit alongside the strategy, will detail how the strategy will be applied, and its success measured and monitored.

The 34-page strategy will be open for consultation from Friday 1 February to Friday 1 March.

Central Otago District Council Economic Development Manager Rebecca McElrea said the draft, which builds on the previous strategy, was developed following stakeholder meetings and community workshops, and a review of the national, regional and local environment with particular focus on the challenges Central Otago faces as a district and its response.

"The most critical of the key learnings from the last strategy was the need for clarity around Council's role," Mrs McElrea said. "This draft strategy has been developed using a model that breaks down Council's role in the economic development space into those that it 'controls', those where is able to 'influence', and those where is has an 'interest'."

Central Otago Mayor Tim Cadogan said Council was keen to for the community to take this opportunity to have input on the strategy.

"Our entire community plays a role, has an interest in and is affected by economic development to varying extents. The whole community has benefitted from the huge response to last year's 10 year plan consultation and we welcome the same engagement with this draft strategy in order that we, as a Council, can be sure we hear the views right across the community we serve moving forward."

The Draft Central Otago Economic Development Strategy 2018-2023 is available on Council's website at www.codc.govt.nz/consultation and at Council service centres in Alexandra, Cromwell, Roxburgh and Ranfurly. Both written and emailed feedback is invited.

Page reviewed: 05 Feb 2019 11:21am