A new report on labour issues facing Central Otago's horticulture and viticulture sectors indicates modest growth in new plantings, greater coordination between sectors to utilise grower-supplied accommodation, and easing of pressure to recruit seasonal staff.
The report, based on surveys and interviews with horticulture and viticulture growers during September and October last year, has been produced every three years since 2014. Local company Thrive Consulting, which specialises in horticulture consultancy services, conducted the research, and authored the report.
Southern Labour Governance Group Chair Kris Robb thanked growers for taking the time to complete the survey.
“The survey is comprehensive, and I thank all those that completed it to give us a high level of confidence in the report's figures.
“This report highlights the challenges and opportunities for our sector: It is extremely relevant for current and future growers, for our industry bodies and for the wider community.”
The sector has been through a period of rapid growth in plantings over the last 10 years and has now entered a period of more modest growth, he said.
Total planted hectares have increased from 4,304ha in 2021 to 4,381ha in 2024; an increase of 77 hectares, or 1.8% over three years. Looking forward to 2027, the total planted area is expected to grow by 182ha (4%) to 4,563ha with most of this growth coming from the horticulture sector, with the viticulture not expected to grow.
“I’m happy to see the results show that growers have not only invested in plantings but also in the provision of staff accommodation to reduce the shortfall of accommodation, and the increased awareness around staff wellbeing and supporting students into seasonal work, which for some will be their first real taste of work.”
Mr Robb said the report also noted the increased costs reported by growers and the impact on the viability of the industry.
“The cost increases have far outstripped any increases in market prices, and this is affecting viability of current operations and growers plans for expansion.”
Central Otago Mayor Tamah Alley said she was impressed by the growing level of cooperation between the horticulture and viticulture sectors to share and utilise staff accommodation at different times of the year.
“Central Otago’s population is growing rapidly, and accommodation is a key issue for our district.
“It’s great to see the growth in accommodation provided by the industry over the last six years and see that industry is working together to create solutions.
“From a council point of view, we are very interested in this data.”
The report was funded jointly by the New Zealand Fruitgrowers Charitable Trust, Central Otago Fruitgrowers Association, Central Otago Wine Growers Association, Ministry of Social Development, Seasonal Solutions Cooperative Ltd, and the Ministry of Primary Industries.”
The full report is available on the website: Horticulture & Viticulture Labour Market Report - Central Otago District Council
